Timing of graphic screens

As I thought I liked the amount and timings of the graphic screens the most in the trailer of 'The Conjuring 2" the most, I thought I'd focus on the timings the most....


0:00-0:02 - 1st Ident
0:02-0:03 - 2nd Ident (then fade to black)
0:35-0:38 - black with white text saying its based on a true story (fades to the next scene)
0:47-0:49 - another narrative screen again saying its based on a true story (fades to the next scene)
1:20-1:22 - saying who its directed by (cuts in and out)
1:48-1:49 - saying when its coming out (text moves slightly closer to us then fades to next scene)
1:54-1:55 - narrative text to create tension and fear
2:06-2:07 - next part of the narrative text from the previous one
2:25-2:28 - the title of the film
2:28-2:34 - frame of the films social media advertising

However, one aspect of this trailer that was missing that I like is when you think the trailers over, as the narrative of it seems to have calmed down after the montage, but then there is one more scare, and then the real end of the trailer. This is a good way of creating more fear and messing with the minds of the audience.

One example if this is, is the trailer of the film 'The Badadook'. Here are the timings for this film...

0:22-0:23 - saying who directed the film
1:03-1:05 - Sundance award boast
1:48-1:50 - Narrative text (part 1)
1:55-1:57 - Narrative text (part 2)
2:01-2:03 - Narrative text (part 3)
2:05-2:09 - Film title
2:19-2:23 - credits

AC